SPACE OF A RELIGIOUS LIFESTYLE
IN THE MEDIA
theory is deployed in this project to link the study of religion
and the study of media in examining the construction of religion
in documentary audiovisual media.
In analysing audiovisual sources from and about the Church of
Jesus Christ of Latter-day Saints (LDS), the project focuses on
television and, in particular, the Internet, the principle vehicles
for the circulation and distribution of documentary audiovisual
media. Audiovisual media play a central role for Mormons, especially
in connection with mission, advertising and the education and
fostering of members.
The methodology of the study is based on a mixed method approach.
Semi-structured, qualitative interviews with LDS media professionals
in the United States and in Germany, the European heart of the
LDS, provide emic insight into filmic self-representation strategies,
and are combined with LDS archive material on surveys of its media
presence carried out between 1971 and 2003; finally audiovisual
sources from and about the LDS are examined and interpreted.